A YouTube playlist isn’t going to replace the impending Netflix queue, but it can provide its own iteration of binge-worthy channels. The majority of fashion content that is available on social networks are variation of the other. The tried and true trends circulate in a loop. Every Youtuber is an influencer , and every other video is an offer by the great sponsors. In this kind of pool of content that is able to attract interest is a sign of distinguished.
The very idea of fashion underwent evaluation during the course of the pandemic. As sweatpants dominated our wardrobes, and a majority of labels were geared to adopt collections without seasons, the otherwise modest conversations about sustainability, slow fashion and artistic expression had an enlightened revival. Consider for instance, the appearance at NFTs from luxury fashion houses or the symbolic Balenciaga showcase at the Paris Fashion week that braved the line of solidarity with Ukraine. In a post pandemic 2022-fashion as a subject goes above and far beyond.
The modern-day consumer is engrossed in the processes their clothing undergo. Repurposed fabrics, thrifted items as well as reclaimed pieces from the past are the new fashionsetters. Vlogs on the entrepreneurial life of a designer discussions on fashion exhibits or BTS of a runway lineup and stylist’s lifestyle are the modern day content creators.
So here are six such fashion YouTube channels that will inspire a new generation of fashion-related content.
Justine Leconte
Justine Leconte is an independent French fashion designer from France. She lives in Berlin and runs her own label as a small-scale business. Her YouTube channel , which has 937K followers is a collection of all things fashion from the designer’s point of view. A passionate advocate for sustainable practices, Justine has documented the journey of making a fashion collection from an idea to the manufacturing and marketing process of production. She frequently posts sketches, mood boards fashion reviews, style advice and historical perspectives on the world of fashion. We trust her picks for she knows how to work with fabrics and outfits.
Haute Le Mode
Created and hosted produced by Luke Meagher, Haute Le Mode is a fun fashion channel that simplifies the nuances of the fashion world for the uninitiated. With his light witted humour and wit, Luke gives in-depth reviews of the top fashion brands, fashion shows and the historical details of designer’s work and shows during fashion week. With a loyal following with 673K readers Haute Le Mode is popular with industry insiders, and frequently collaborates with labels for reviews and features.
The Fashion Archives
Hosted with former magazine editor Odunayo Ojo, The Fashion Archives is as true to its title. The channel covers everything from Runway review to red carpet style breakdown, Ojo investigates the trends of the season , and also makes his share of fashion predictions for the audience. With over 89K viewers, this is one of the most popular YouTube fashion channels and has become a versatile space that features videos, interviews and political debate that often linked itself to fashion. Switch on the Fashion Archive livestream during couture week and enjoy Ojo’s take on the lineup and answer your questions during the chat.
Hailey Bieber
It’s not often that we get direct access to the life of a famous person. Popular fashionista and megastar Hailey Bieber takes us straight to the highs of her glamorous life via her YouTube channel that has a fan following of 1.54M viewers. From her own styling tips and runway experience, to her skincare ideas to her discussions with other celebrities, stylists and fashionistas, be sure to subscribe on YouTube to get all her BTS about this inspiring vlog.
Bliss Foster
Bliss Foster meditates on the story and art that create the world of fashion. Four years of blogging and 140K subscribers at the top of the ranks The YouTube Channel captures the essence of the design process. Tours of museums, galleries and exhibits are recorded with an in-depth understanding of the design label’s inspiration and his history. This is a channel that can transform the way you perceive the field.
Alyssa Beltempo
A freelance fashion stylist and author, Alyssa Beltempo runs her YouTube channel, with the goal to encourage sustainable living. The playlist “Shop your closet” is her personal hack “to overcome closet envy with no spending a dime.” She finds old pieces of her wardrobe and transforms them into modern styles, repurposes old items, and vegan leather, and advocates a slow and thoughtful approach to fashion. With over 170K subscribers, Alyssa talks about the principles of minimalist living, how to build a capsule wardrobe and acquiring an unchanging, timeless style.
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